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Pricing

The price is on the page. That is the point.

A flat monthly rate covering the site, the hosting, the maintenance, and the alterations. No setup fee held back for the second call. Fixed means fixed.

Basic

$85/month

A site that exists, works, and is looked after. Nothing for you to manage.

  • Custom website
  • Custom domain
  • Hosting included
  • Website maintenance
  • Security updates
  • Mobile optimization
  • Content updates

Best for: A business that needs to be findable and does not want a second job running a website.

Start here

Essentials

Most chosen
$89/month

Everything in Basic, plus the parts that turn a visitor into a phone call.

  • Everything in Basic
  • Contact & quote request forms
  • One-tap calling for mobile visitors
  • Social media integration
  • Fast mobile-friendly design

Best for: A business that wants quote requests and calls coming in without chasing them.

Start here

Custom

Starting at $89/month

For when the job is bigger than a website. Priced against the work, quoted before it starts.

  • Everything included in Essentials
  • Flexible add-on services
  • Scalable for growing businesses
  • Tailored to your business needs

Best for: A business that needs booking, accounts, payments, or something connected to the software it already runs.

Ask what it would take

Not sure which one fits? Ask, and if you do not need the larger package I will tell you so and quote the smaller one. Send a message.

Already a Fourthform client? Manage your subscription

Bolt-ons, each priced on the page.

Add what you need. Skip what you do not. If one of these will not earn its cost in your business, I will say so.

Local Visibility Growth

+$149/month

Being the result someone taps when they search for what you do in your town.

  • Google Business Profile management
  • Profile optimization & updates
  • Monthly SEO improvements
  • Local search optimization
  • Website content updates
  • Search performance reporting
  • Monthly growth recommendations

Professional Business Email

+$15/month per account

Your name at your own domain, instead of a free address that says you are new at this.

  • Custom domain email
  • Webmail access
  • Email setup assistance

Microsoft 365 Business Email

+$25/month per user

The same email, plus the Office applications your staff already know how to use.

  • Custom domain email
  • Outlook
  • Word
  • Excel
  • PowerPoint
  • OneDrive
  • Teams

Simple Calendar Booking System

+$8/month

Customers book from the site while you are on a job. Nobody has to answer the phone to do it.

  • Online appointment scheduling
  • Cal.com integration
  • Automated booking confirmations
  • Website integration
Fully custom build

Custom Full-Stack Web App

Customscoped per project

For work that is bigger than a website: frontend, backend, database, and the integrations between them. Scoped first, quoted second, built third. The quote does not move once the work starts.

Get it quoted
  • Custom front-end & back-end development
  • Database design & integration
  • User accounts & authentication
  • Third-party & payment integrations
  • Admin dashboard / custom CMS
  • Cloud hosting, deployment & scaling
  • Ongoing support & maintenance

What the alternatives cost, including the ones that look free.

Every option below is a real choice for a small business. Most either want the money upfront or leave the work with you. Both are fine if that is what you want. This is so you can tell which is which.

Wix

$17–$159/mo

DIY builder. You manage everything yourself.

Squarespace

$16–$52/mo

Template-based. Limited customization.

GoDaddy

$10–$25/mo

Basic builder. Add-ons cost extra.

WordPress + Hosting

$15–$50/mo + time

Requires technical knowledge. You handle updates, security, backups.

Local Web Agency

$2,000–$10,000+ upfront

One-time build. Ongoing support often extra.

Freelancer

$500–$5,000+ upfront

Quality varies. May disappear after project.

Fourthform

$85–$250+/mo

Built to measure, hosted, maintained, and altered free for as long as you own it. Nothing upfront and nothing for you to administer. The person who built it answers the email.

Common concerns, addressed.

We've heard every objection. Here's the honest truth about each one.

"I already have a website"

That's great, but is it working for you? Most business owners say their site is 'fine,' but when we dig deeper, they're losing customers to slow load times, confusing navigation, or poor mobile experience. Your website isn't just a digital business card, it's your salesperson working around the clock. If it's not bringing in business, it's costing you business.

"It doesn't need to look pretty"

You're absolutely right, this isn't about aesthetics, it's about trust. People judge your business credibility quickly based on your website. If your site looks outdated or doesn't work smoothly on mobile, they may assume your business is too. A modern, professional website signals that you're legitimate, current, and worth their time.

"We're doing fine without it"

That's what many of our clients said before working with us. They were doing okay, until they realized how many qualified leads were landing on their site and leaving without calling. You might be doing fine, but there could be significant revenue being left on the table. Your digital first impression is deciding whether prospects even give you a chance.

"I've had bad experiences before"

We hear this constantly, and we get it. Many web companies either overpromise and underdeliver or disappear after launch. That's exactly why we exist, to fix this broken experience. We're local, accountable, and here when you need us. We stand behind our work and won't leave you hanging after launch.

"Can't I just do it myself?"

You could, but here's the reality: most business owners spend considerable time wrestling with tech, end up with a DIY-looking site that doesn't convert, and still need help fixing it later. We've been doing this for years and know exactly what works to turn visitors into customers. That's why we offer a free homepage preview, so you can see the quality before committing.

Not sure which one? Ask, and get told straight.

If the smaller plan covers what your business actually needs, that is the one I will quote you.